Insights.

Mother's Day is a time to celebrate and honour the love and devotion that mothers bring to their families. However, for many mothers, it can be a bittersweet day, as they mourn the loss of a child. As we approach Mother's Day, I want to share my own experience of child loss and raise awareness of the prevalence of this issue, the impact it has on mental health, and the specific challenges that mothers face when returning to work.

Doing things properly might seem more expensive at the outset, but in the long run bad design or bad implementation will cost you in other ways - low uptake, high churn, poor usability and other reputational risks.

In this article, I will highlight some of the differences and similarities that I’ve found between physical and digital product design.

Watch This Sp_ce set out to celebrate those making a real difference to reimagine the world to make it more inclusive and guess what... we won!

Here's a list of mini workshops and questions for you to ask; either to yourself or alongside your business partner(s) designed to help you ask and answer what it is you want to do, who it’s for and why you’re doing it.

Mobile network equipment manufacturer, Ericsson, reports that this is only set to increase with 5G, and that the global average data consumption will rise from today’s 10GB per month to 35GB per month in just five years.35GB is equivalent to 11 hours of continuous HD YouTube streaming, or if you watch Netflix on the “auto” quality setting (which uses their clever adaptive bit rate technology to balance data consumption with quality) then that could be up to 35 hours of Netflix binging.Beyond catching up with your favourite shows or sharing a movie with friends, video content has found its way into many other aspects of our lives, including training, meetings, coaching, business operations, security, marketing and more. Yet alongside the video explosion we see other trends such as the continued growth of podcasts and audio social networking like Clubhouse and Twitter Spaces.

Employee engagement has always been a hot topic, and something organisations strive to understand and improve. This is simply evidenced by the plethora of tips, tricks and articles offering advice you can find with a simple google search for “how to engage employees”. When I tried this, Google served up 440 million results.

As 4G ushered in a new era of mobile content consumption and creation, the rise of video traffic has been one of the biggest challenges for mobile operators. Some operators have seen 17-fold increases in traffic volumes in the last five years alone, with video currently accounting for more than two-thirds of this. 

Pandemic-spurred loneliness and new-found time at home has supercharged the pet market. With experts predicting a welfare crisis, how can technology play a role in helping both new, and well-seasoned pet parents care, nourish and enjoy their pet pals?In this article we explore the issues surrounding pet ownership, the rapid growth and potential crisis, along with predictions of technologies we expect to gain traction in the nascent PetTech market.‍

It's no secret that in this day and age there are a vast amount of design tools you could use. All of them come with different approaches to solve the problems you may have. We are quite lucky in this industry because if someone has had a problem, it's likely the community has banded together to make a tool/plugin for it.

Just a few years ago, you might have been forgiven for not really keeping up to date with the climate change conversation. You might have also been forgiven for throwing used batteries away in the trash, or leaving your old-fashioned incandescent lights on over night. Not anymore.The conversation about climate and the environment has escalated exponentially over the last five years, and with good reason, too. 

This article is not about the pandemic, it is about what happens next. Whilst the healthcare systems are buckling, another crisis is building, waiting for the pandemic to subside - the non-urgent backlog. This article looks passed the emergencies of today, and gives a glimpse of how healthcare organisations and technology companies could take simple steps to prepare for the deluge of non-urgent cases, introducing the concept of the Outpatient Concierge.

During the warmer months of 2018 and 2019, my daily organic step count averaged over 12,000 steps a day. Frequently traveling in and out of London for client meetings, meeting up with colleagues or friends it was easy to rack up the steps, often choosing to walk rather than take the underground, bus or car. Unlike the warmer, dryer months, the less clement greyer periods of UK weather made it harder to naturally get my daily baseline of exercise in, but then that’s exactly what the gym membership and exercise clubs were for.

According to Deloitte, 2008 saw the launch of 196 FinTech companies, growing to a total of more than 5,300 FinTech launches by in 2021. Statista’s numbers are even more eye-boggling, suggesting that by 2020 almost 21,000 FinTech companies had been created, globally.

Here at ASquared, we are experts in designing, developing, and launching world-class apps. How can we be certain that after launching users will continue to return to the apps we develop?

In 1994 Harvard business review wrote an article about the importance to companies of being nimble, agile and able to adapt to new market opportunities more quickly. Twenty seven years later this is still a conversation, yet the world is changing faster than anyone could have predicted last century.

Using modern, cross-platform technologies such as React, React Native and Firebase developers are now able to build complex mobile apps and websites faster than ever before. As an agency, we're rolling out MVP iOS and Android apps for start-ups; and delivering rapid product innovation for design partners and SaaS clients in weeks not months.