What we're thinking in the studio, bringing you our insights, opinions, news and AppDelights – where we review our favourite apps and the reasons why.
Agentic AI is stepping into the spotlight, but what exactly is it? Our Lead Developer, Alex Mold, unpacks this autonomous, proactive technology, exploring how it works, where it can add value for businesses, and the ethical questions it raises.
How can we inspire the next generation of product designers? Michelle shares her experience running an interactive workshop at a local primary school, encouraging pupils to explore the world of STEM.
Understanding and managing risk is crucial for startup success. In this article, Dave Cropley explores the key types of risk startups face and how adopting an MVP mindset can be a smarter way to test assumptions and build a sustainable business.
In this article, we delve into the value of collaboration and open communication between designers and developers, taking a look at how strong partnerships can effectively bridge the gap between disciplines to bring ideas to life.
Our AppDelight series reviews some of our favourite apps, and what makes them great. TrustedHousesitters connects pet parents with reviewed and verified sitters worldwide, offering peace of mind that their furry friends and home will be well cared for while they’re away.
We were thrilled when we got to collaborate with the team at Trillion Trees for a UX audit. In this article, we explore why UX audits matter, walk you through our process, and share our key findings and recommendations.
A Q&A with ASquared's CEO and Commercial Director on our journey to earning a B Corp™ certification. We'll be sharing what the process involved, what it means to the company, and a chance to understand how our values shape our work.
Our AppDelight series reviews some of our favourite apps, and what makes them great. Vinted is an online marketplace that allows users to buy and sell pre-loved pieces, helping to reduce carbon emissions as less items are sent to landfill sites.
For Disability Pride Month, we delved into digital accessibility and discussed why it's important, how it can benefit all users, as well as share some useful resources and tools that can help make your products more accessible.
In this blog, Lyla reflects on her time at ASquared for a week of work experience. Within the marketing team with Amy & Soph, Lyla's had hands-on experience from writing social media copy through to drafting a design brief and curating blogs.
We want to flip the odds for impact startups from 90% failure to 90% success with the ASquared Impact Builder; our innovative way of supporting startups and scaleups by leveraging concepts from venture builder methodologies.
At ASquared, we took a good look at the challenges the tech industry faces in achieving gender diversity and supporting the unique needs of women in the workplace to see what we could do better.
Our AppDelight series reviews some of our favourite apps, and what makes them great. TheFork is a booking app which promotes local restaurants with exclusive discounts and a user reward system.
We sat down with two of our awesome engineers to hear about their approach to using their professional development time and how it benefits them individually and as a team, as well as the company overall. So sit back as we dive into all things hackathons and tech spikes.
Welcome to The Discovery Paradox. The discovery phase of any project itself is a tough, but really important one because businesses (commendably) think they already know all there is to know about their product, industry, challenges and opportunities. In this article, our Design Director dives into the importance of product design.
We champion a human-centric approach to help both our clients and our own people succeed and thrive, and central to that is a good developer experience. So, we hung out with three of our devs to dig a little deeper into what that means, and how we ensure there’s a good one at ASquared.
As a team of user-centric designers and developers, we are truly obsessed with creating digital products that delight users. Great digital product design goes so much deeper than the aesthetics of the interface, and here, we’re picking that apart with our resident expert and all round design aficionado, our Design Director, Jon Aizlewood.
As we head into our second programme, we’re taking a pause to look back at our first Impact Accelerator. Early in 2023, shortly after launching our debut programme, we carefully selected 12 super promising start-ups out of over 80 applicants, to participate in this transformative initiative.
Unlocking the Secrets of 5-Star App Development: Exploring the Anatomy of User Ratings with Agency Director, Nick Kuh. From understanding the pivotal factors shaping app store ratings to crafting onboarding experiences and harnessing user feedback, discover the roadmap to app success and sustainable growth in the competitive app landscape.
So you’ve built a successful business on someone else’s platform…but when and how do you go about making the decision to take the leap and create your own? In this insightful opinion piece, we discuss when it’s the right time to launch your own brand app, and how to get started.
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